PostPartum Instagram Pics Most Often Idealized Athletic Images

Women with lower body fat, and in fitness attire, are more likely to post images of themselves on Instagram than women of higher adiposity.

WeightControl.com Interview with:
Dr Megan Gow 
NHMRC Early Career Fellow
Research Dietitian and Senior Lecturer
The University of Sydney Children’s Hospital Westmead Clinical School
Adjunct Senior Lecturer, Women’s and Children’s Health, UNSW
Honorary Research Associate, Women’s and Children’s Health,
St George Hospital

WeightControl.com:  What is the background for this study? 

Response: Research has already established that Instagram use is associated with negative impacts on mood and body satisfaction in young women. However, Instagram is highly accessed by women of reproductive age. We assessed 600 images tagged with #postpartumbody systematically captured from Instagram and coded them using a predefined framework.